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~isPartOf:"Journal of business research : JBR"
~person:"Beckenkamp, Martin"
~person:"Dickert, Stephan"
~person:"Herbig, Britta"
~person:"Leifeld, Philip"
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Journal of business research : JBR
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From happy consumption to possessive bonds : when positive affect increases psychological ownership for brands
Thürridl, Carina
;
Kamleitner, Bernadette
;
Ruzeviciute, Ruta
- In:
Journal of business research : JBR
107
(
2020
),
pp. 89-103
Persistent link: https://www.econbiz.de/10012156721
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