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~isPartOf:"Journal of business research : JBR"
~person:"Cauberghe, Verolien"
~subject:"KMU"
~subject:"Konsumentenverhalten"
~subject:"Vertrauen"
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Are fashion consumers like schooling fish? : the effectiveness of popularity cues in fashion e-commerce
Yu, Shubin
;
Hudders, Liselot
;
Cauberghe, Verolien
- In:
Journal of business research : JBR
85
(
2018
),
pp. 105-116
Persistent link: https://www.econbiz.de/10011815380
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