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~isPartOf:"Journal of business research : JBR"
~person:"Choi, Yung Kyun"
~person:"De Góes, Bruno Barreto"
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Journal of business research : JBR
Competitiveness review : an international business journal incorporating Journal of global competitiveness
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International
expansion of Marcopolo (B) : manufacturing in "the other side of the world"
Rocha, Angela da
;
Arkader, Rebecca
;
De Góes, Bruno Barreto
- In:
Journal of business research : JBR
68
(
2015
)
2
,
pp. 241-254
Persistent link: https://www.econbiz.de/10010470379
Saved in:
2
International
expansion of Marcopolo (A) : adventures in China
De Góes, Bruno Barreto
;
Rocha, Angela da
- In:
Journal of business research : JBR
68
(
2015
)
2
,
pp. 225-240
Persistent link: https://www.econbiz.de/10010470380
Saved in:
3
Exploring
globalization
and marketing performance at the 2012 Global Marketing Conference at Seoul
Choi, Yung Kyun
;
Schellhase, Ralf
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2053-2055
Persistent link: https://www.econbiz.de/10010400159
Saved in:
4
The future of marketing & advertising in Asia
Han, Jin K.
;
Choi, Yung Kyun
;
Han, Sangman
- In:
Journal of business research : JBR
149
(
2022
),
pp. 1016-1017
Persistent link: https://www.econbiz.de/10013325769
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