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~isPartOf:"Journal of business research : JBR"
~person:"Gabler, Colin B."
~subject:"Decision"
~subject:"Preis"
~subject:"Theory"
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Purchase decision regret : negative consequences of the steadily increasing discount strategy
Gabler, Colin B.
;
Landers, V. Myles
;
Reynolds, Kristy E.
- In:
Journal of business research : JBR
76
(
2017
),
pp. 201-208
Persistent link: https://www.econbiz.de/10011713621
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