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Individual-level antecedents to market-oriented actions
Schlosser, Francine K.; McNaughton, Rod B. - In: Journal of business research : JBR 60 (2007) 5, pp. 438-446
Persistent link: https://www.econbiz.de/10003451465
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Understanding factors that influence purchases in subsistence markets
Chikweche, Tendai; Fletcher, Richard - In: Journal of business research : JBR 63 (2010) 6, pp. 643-650
Persistent link: https://www.econbiz.de/10003982103
Cover Image
Understanding factors that influence purchases in subsistence markets
Chikweche, Tendai; Fletcher, Richard - In: Journal of business research : JBR 63 (2010) 6, pp. 643-651
Persistent link: https://www.econbiz.de/10008412194
Cover Image
Individual-level antecedents to market-oriented actions
Schlosser, Francine K.; Mcnaughton, Rod B. - In: Journal of business research : JBR 60 (2007) 5, pp. 438-446
Persistent link: https://www.econbiz.de/10007723586