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Co-creating value from knowledge-intensive business services in manufacturing firms : the moderating role of relationship learning in supplier-customer interactions
Kohtamäki, Marko; Partanen, Jukka - In: Journal of business research : JBR 69 (2016) 7, pp. 2498-2506
Persistent link: https://www.econbiz.de/10011491352
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The role of customer knowledge development for incremental and radical service innovation in servitized manufacturers
Johansson, A. Elisabeth; Raddats, Chris; Witell, Lars - In: Journal of business research : JBR 98 (2019), pp. 328-338
Persistent link: https://www.econbiz.de/10012007247
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Enhancing consumer value of the co-design experience in mass customization
Turner, Frances; Merle, Aurélie; Gotteland, David - In: Journal of business research : JBR 117 (2020), pp. 473-483
Persistent link: https://www.econbiz.de/10012287167
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The effects of e-mass customization on consumer perceived value, satisfaction, and loyalty toward luxury brands
Yoo, Jungmin; Park, Minjung - In: Journal of business research : JBR 69 (2016) 12, pp. 5775-5784
Persistent link: https://www.econbiz.de/10011597505
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Organizational behavior in innovation, marketing, and purchasing in business service contexts : an agenda for academic inquiry
Holmlund, Maria; Kowalkowski, Christian; Biggemann, Sergio - In: Journal of business research : JBR 69 (2016) 7, pp. 2457-2462
Persistent link: https://www.econbiz.de/10011491056
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Servitization through open service innovation in family firms : exploring the ability-willingness paradox
Rondi, Emanuela; De Massis, Alfredo; Kraus, Sascha - In: Journal of business research : JBR 135 (2021), pp. 436-444
Persistent link: https://www.econbiz.de/10012647887
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Capability configurations for advanced service offerings in manufacturing firms : using fuzzy set qualitative comparative analysis
Rönnberg Sjödin, David; Parida, Vinit; Kohtamäki, Marko - In: Journal of business research : JBR 69 (2016) 11, pp. 5330-5335
Persistent link: https://www.econbiz.de/10011589804
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Make-or-buy configurational approaches in product-service ecosystems and performance
Bustinza, Oscar F.; Lafuente, Esteban; Rabetino, Rodrigo; … - In: Journal of business research : JBR 104 (2019), pp. 393-401
Persistent link: https://www.econbiz.de/10012105055
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Servitization of global service network actors : a contingency framework for matching challenges and strategies in service transition
Reim, Wiebke; Sjödin, Rönnberg David; Parida, Vinit - In: Journal of business research : JBR 104 (2019), pp. 461-471
Persistent link: https://www.econbiz.de/10012105063
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Killing two birds with one stone : cross-selling during service delivery
Patterson, Paul G.; Yu, Ting; Kimpakorn, Narumon - In: Journal of business research : JBR 67 (2014) 9, pp. 1944-1952
Persistent link: https://www.econbiz.de/10010379204