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Die Betriebswirtschaft : DBW
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How habits, social ties, and economic switching barriers affect customer loyalty in contractual service settings
Woisetschläger, David
;
Lentz, Patrick
;
Evanschitzky, Heiner
- In:
Journal of business research : JBR
64
(
2011
)
8
,
pp. 800-808
Persistent link: https://www.econbiz.de/10009229009
Saved in:
2
How habits, social ties, and economic switching barriers affect customer loyalty in contractual service settings
Woisetschläger, David M.
;
Lentz, Patrick
; …
- In:
Journal of business research : JBR
64
(
2011
)
8
,
pp. 800-809
Persistent link: https://www.econbiz.de/10009017520
Saved in:
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