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Shelf space schemas : myth or reality?
Valenzuela, Ana; Raghubir, Priya; Mitakakis, Chrissy - In: Journal of business research : JBR 66 (2013) 7, pp. 881-888
Persistent link: https://www.econbiz.de/10009756866
Cover Image
Shelf space schemas: Myth or reality?
Valenzuela, Ana; Raghubir, Priya; Mitakakis, Chrissy - In: Journal of business research : JBR 66 (2013) 7, pp. 881-888
Persistent link: https://www.econbiz.de/10010108521
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An integrated modelling approach examining the influence of goals, habid and learning on choice using visual attention data
Blake, Miranda R.; Dubey, Subodh; Swait, Joffre; … - In: Journal of business research : JBR 117 (2020), pp. 44-57
Persistent link: https://www.econbiz.de/10012285290