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Understanding online event experience : the importance of communication, engagement and interaction
Kharouf, Husni; Biscaia, Rui; Garcia-Perez, Alexeis; … - In: Journal of business research : JBR 121 (2020), pp. 735-746
Persistent link: https://www.econbiz.de/10012417391
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Transition of self : repositioning the celebrity brand through social media - the case of Elizabeth Gilbert
Johns, Raechel; English, Rebecca - In: Journal of business research : JBR 69 (2016) 1, pp. 65-72
Persistent link: https://www.econbiz.de/10011417099
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Powerful stakeholders' views of entertainment in Macao's future
Loi, Kim Ieng; Pearce, Philip - In: Journal of business research : JBR 65 (2012) 1, pp. 4-12
Persistent link: https://www.econbiz.de/10009549738
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Country-image discourse model : unraveling meaning, structure, and function of country images
Brijs, Kris; Bloemer, Johanna M.; Kasper, Hans D. P. - In: Journal of business research : JBR 64 (2011) 12, pp. 1259-1269
Persistent link: https://www.econbiz.de/10009382600
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Discourses on corporate social ir/responsibility in the financial sector
Herzig, Christian; Moon, Jeremy - In: Journal of business research : JBR 66 (2013) 10, pp. 1870-1880
Persistent link: https://www.econbiz.de/10009772344
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Corporate citizenship : challenging the corporate centricity in corporate marketing
Andersen, Sophie Esmann; Johansen, Trine Susanne - In: Journal of business research : JBR 131 (2021), pp. 686-699
Persistent link: https://www.econbiz.de/10012545106
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Uncovering sustainability storylines from dairy supply chain discourse
Else, Tim; Choudhary, Sonal; Genovese, Andrea - In: Journal of business research : JBR 142 (2022), pp. 858-874
Persistent link: https://www.econbiz.de/10013169454
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The influence of CEO power on explorative and exploitative organizational innovation
Sariol, Ana M.; Abebe, Michael A. - In: Journal of business research : JBR 73 (2017), pp. 38-45
Persistent link: https://www.econbiz.de/10011647359
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Sustainable water storage by agricultural businesses : strategic responses to institutional pressures
Tingey-Holyoak, Joanne - In: Journal of business research : JBR 67 (2014) 12, pp. 2590-2602
Persistent link: https://www.econbiz.de/10010483033
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The dynamics of networked power in a concentrated business network
Olsen, Per Ingvar; Prenkert, Frans; Hoholm, Thomas; … - In: Journal of business research : JBR 67 (2014) 12, pp. 2579-2589
Persistent link: https://www.econbiz.de/10010483034