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An integrated modelling approach examining the influence of goals, habid and learning on choice using visual attention data
Blake, Miranda R.; Dubey, Subodh; Swait, Joffre; … - In: Journal of business research : JBR 117 (2020), pp. 44-57
Persistent link: https://www.econbiz.de/10012285290
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A comparison of importance weights and willingness-to-pay measures derived from choice-based conjoint, constant sum scales and best-worst scaling
Louviere, Jordan J.; Islam, Towhidul - In: Journal of business research : JBR 61 (2008) 9, pp. 903-911
Persistent link: https://www.econbiz.de/10003730779
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Using stated preference discrete choice modeling to evaluate health care programs
Hall, Jane; Viney, Rosalie; Haas, Marion; Louviere, Jordan - In: Journal of business research : JBR 57 (2004) 9, pp. 1026-1032
Persistent link: https://www.econbiz.de/10006717755
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The usefulness of socio-demographic variables in predicting purchase decisions : evidence from machine learning procedures
Islam, Towhidul; Meade, Nigel; Carson, Richard T.; … - In: Journal of business research : JBR 151 (2022), pp. 324-338
Persistent link: https://www.econbiz.de/10013459797
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Coopetition in innovation ecosystems : a comparative analysis of knowledge transfer configurations
Bacon, Emily; Williams, Michael D.; Davies, Gareth Huw - In: Journal of business research : JBR 115 (2020), pp. 307-316
Persistent link: https://www.econbiz.de/10012271952