//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Asymmetrical effects of past e...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
3
Konsumentenverhalten
3
Fashion
2
Luxury goods
2
Luxusgüter
2
Mode
2
Asymmetric information
1
Asymmetrische Information
1
Brand image
1
Brasilien
1
Brazil
1
Consumer ethnocentrism
1
Cultural identity
1
Emerging markets
1
Global identity
1
Globalisierung
1
Globalization
1
Kulturelle Identität
1
Luxury purchase intention
1
Markenimage
1
National culture
1
Nationalkultur
1
Personal values
1
Personality psychology
1
Persönlichkeitspsychologie
1
Product evaluation
1
Religion
1
Religious commitment
1
Russia
1
Russland
1
Social Identity
1
Social values
1
South Korea
1
Soziale Werte
1
Südkorea
1
Welt
1
World
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Undetermined
2
Author
All
Yoo, Boonghee
5
Ma, Jieqiong
2
Yang, Jie
2
Donthu, Naveen
1
Hong, JungHwa
1
Lee, Seung-Hee
1
Lee, Seung-hee
1
more ...
less ...
Published in...
All
Journal of business research : JBR
International journal of consumer studies
4
Journal of Open Innovation: Technology, Market, and Complexity
4
Journal of open innovation : technology, market, and complexity
4
Journal of international consumer marketing
3
Journal of the Academy of Marketing Science
3
The journal of consumer marketing
3
The journal of product & brand management
3
Asia Pacific Journal of Marketing and Logistics
2
Asia Pacific journal of marketing and logistics
2
Family and consumer sciences research journal
2
Health marketing quarterly
2
International Journal of Retail & Distribution Management
2
International Marketing Review
2
International marketing review
2
Journal of Product & Brand Management
2
Australasian marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
International Journal of Consumer Studies
1
International journal of retail and distribution management
1
Journal of Advertising Research
1
Journal of Business & Industrial Marketing
1
Journal of Business Research
1
Journal of Consumer Marketing
1
Journal of advertising research
1
Journal of global fashion marketing : JGfM
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of marketing education : JME
1
Journal of marketing theory and practice : JMTP
1
Journal of retailing
1
Knowledge management research & practice : KMRP ; an official journal of the OR Society
1
Luxury marketing : a challenge for theory and practice
1
Psychology & marketing
1
Social Science & Medicine
1
Springer eBook Collection / Business and Economics
1
SpringerLink / Bücher
1
The journal of business & industrial marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
OLC EcoSci
2
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Asymmetrical effects of past experiences with genuine fashion luxury brands and their counterfeits on purchase intention of each
Yoo, Boonghee
;
Lee, Seung-hee
- In:
Journal of business research : JBR
65
(
2012
)
10
,
pp. 1507-1515
Persistent link: https://www.econbiz.de/10009620125
Saved in:
2
Asymmetrical effects of past experiences with genuine fashion luxury brands and their counterfeits on purchase intention of each
Yoo, Boonghee
;
Lee, Seung-Hee
- In:
Journal of business research : JBR
65
(
2012
)
10
,
pp. 1507-1516
Persistent link: https://www.econbiz.de/10010002848
Saved in:
3
The effect of religious commitment and global identity on purchase intention of luxury fashion products : a cross-cultural study
Ma, Jieqiong
;
Hong, JungHwa
;
Yoo, Boonghee
;
Yang, Jie
- In:
Journal of business research : JBR
137
(
2021
),
pp. 244-254
Persistent link: https://www.econbiz.de/10012665711
Saved in:
4
The moderating role of personal cultural values on consumer ethnocentrism in developing countries : the case of Brazil and Russia
Ma, Jieqiong
;
Yang, Jie
;
Yoo, Boonghee
- In:
Journal of business research : JBR
108
(
2020
),
pp. 375-389
Persistent link: https://www.econbiz.de/10012175402
Saved in:
5
Developing and validating a multidimensional consumer-based brand equity scale
Yoo, Boonghee
;
Donthu, Naveen
- In:
Journal of business research : JBR
52
(
2001
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10006726282
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->