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Brand equity estimation model
Oliveira, Marta Olivia Rovedder de; Silveira, Cleo Schmitt - In: Journal of business research : JBR 68 (2015) 12, pp. 2560-2568
Persistent link: https://www.econbiz.de/10011399588
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Multichannel service providers' strategy : understanding customers' switching and free-riding behavior
Chou, Szu-Yu; Shen, George C.; Chiu, Hung-Chang; Chou, … - In: Journal of business research : JBR 69 (2016) 6, pp. 2226-2232
Persistent link: https://www.econbiz.de/10011472193
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Examining the role of consumer impulsiveness in multiple app usage behavior among mobile shoppers
Chopdar, Prasanta Kr.; Paul, Justin; Korfiatis, Nikolaos; … - In: Journal of business research : JBR 140 (2022), pp. 657-669
Persistent link: https://www.econbiz.de/10013040732
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Is there really an Asian connection? : professional service quality perceptions and customer satisfaction
Ueltschy, Linda C.; Laroche, Michel; Zhang, Man; Cho, … - In: Journal of business research : JBR 62 (2009) 10, pp. 972-979
Persistent link: https://www.econbiz.de/10003887599
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How quality, value, image, and satisfaction create loyalty at a Chinese telecom
Lai, Fujun; Griffin, Mitch; Babin, Barry J. - In: Journal of business research : JBR 62 (2009) 10, pp. 980-986
Persistent link: https://www.econbiz.de/10003887607
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Service recommendations and customer evaluations in the international marketplace : cultural and situational contingencies
Alden, Dana; He, Yi; Chen, Qimei - In: Journal of business research : JBR 63 (2010) 1, pp. 38-44
Persistent link: https://www.econbiz.de/10003909526
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Relocating empowerment as a management concept for Asia
Cheung, Catherine; Baum, Tom; Wong, Alan - In: Journal of business research : JBR 65 (2012) 1, pp. 36-41
Persistent link: https://www.econbiz.de/10009549728
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Seniors' perceptions of service features on outbound group package tours
Wang, Kuo-Ching; Ma, Ai-ping; Hsu, Mei-ting; Jao, Po-chen; … - In: Journal of business research : JBR 66 (2013) 8, pp. 1021-1027
Persistent link: https://www.econbiz.de/10009755371
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Service quality and customer switching behavior in China's mobile phone service sector
Liang, Dapeng; Ma, Zhenzhong; Qi, Liyun - In: Journal of business research : JBR 66 (2013) 8, pp. 1161-1167
Persistent link: https://www.econbiz.de/10009756115
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Understanding service quality in a virtual travel community environment
Elliot, Statia; Li, Guoxin; Choi, Chris - In: Journal of business research : JBR 66 (2013) 8, pp. 1153-1160
Persistent link: https://www.econbiz.de/10009756121