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Journal of business research : JBR
Working Papers Series 1
29
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Journal of family business strategy
10
Long range planning : LRP ; international journal of strategic management
10
Journal of marketing theory and practice
7
Journal of Product & Brand Management
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McGraw-Hill/Irwin series in marketing
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European business review : EBR ; the official journal of the International Management Centres, Europe
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Journal of the Academy of Marketing Science
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Human resource development quarterly
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Industrial marketing management : the international journal for industrial and high-tech firms
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The role of brand equity in a new rebranding strategy of a private label
Marques, Catarina
;
Silva, Rui Vinhas da
;
Davcik, Nebojsa S.
- In:
Journal of business research : JBR
117
(
2020
),
pp. 497-507
Persistent link: https://www.econbiz.de/10012287217
Saved in:
2
Exploring the role of international R&D activities in the impact of technological and marketing capabilities on SMEs’ performance
St. Davčik, Nebojša
;
Cardinali, Silvio
;
Sharma, Piyush
; …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 650-660
Persistent link: https://www.econbiz.de/10012494523
Saved in:
3
Managing uncertainty during a global pandemic : an international business perspective
Sharma, Piyush
;
Leung, Tak Yan
;
Kingshott, Russel P. J.
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 188-192
Persistent link: https://www.econbiz.de/10012257561
Saved in:
4
Marketing resources, performance, and competitive advantage : a review and future research directions
St. Davčik, Nebojša
;
Sharma, Piyush
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5547-5552
Persistent link: https://www.econbiz.de/10011597350
Saved in:
5
Product innovation as a mediator in the impact of R&D expenditure and brand equity on marketing performance
Sharma, Piyush
;
St. Davčik, Nebojša
;
Pillai, Kishore …
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5662-5669
Persistent link: https://www.econbiz.de/10011597445
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6
What drives foreign direct investment : the role of language, geographical distance, information flows and technological similarity
Ly, Amadú
;
Esperança, José Paulo
;
St. Davčik, Nebojša
- In:
Journal of business research : JBR
88
(
2018
),
pp. 111-122
Persistent link: https://www.econbiz.de/10011869587
Saved in:
7
Estimation issues with PLS and CBSEM : where the bias lies!
Sarstedt, Marko
;
Hair, Joseph F.
;
Ringle, Christian M.
; …
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 3998-4010
Persistent link: https://www.econbiz.de/10011553860
Saved in:
8
Heresies and sacred cows in scholarly marketing publications
Babin, Barry J.
;
Griffin, Mitch
;
Hair, Joseph F.
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3133-3138
Persistent link: https://www.econbiz.de/10011507955
Saved in:
9
Customer-brand disidentification : conceptualization, scale development and validation
Anaza, Nwamaka A.
;
Saavedra, José Luis
;
Hair, Joseph F.
; …
- In:
Journal of business research : JBR
133
(
2021
),
pp. 116-131
Persistent link: https://www.econbiz.de/10012590177
Saved in:
10
Assessing measurement model quality in PLS-SEM using confirmatory composite analysis
Hair, Joseph F.
;
Howard, Matt C.
;
Nitzl, Christian
- In:
Journal of business research : JBR
109
(
2020
),
pp. 101-110
Persistent link: https://www.econbiz.de/10012238033
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