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From personal to online selling : how relational selling shapes salespeople's promotion of e-commerce channels
Habel, Johannes; Alavi, Sascha; Linsenmayer, Kim Tina - In: Journal of business research : JBR 132 (2021), pp. 373-382
Persistent link: https://www.econbiz.de/10012581618
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Online retailing across e-channels and e-channel touchpoints : Empirical studies of consumer behavior in the multichannel e-commerce environment
Wagner, Gerhard; Schramm-Klein, Hanna; Steinmann, Sascha - In: Journal of business research : JBR 107 (2020), pp. 256-270
Persistent link: https://www.econbiz.de/10012156755
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Customer segmentation in e-commerce : applications to the cashback business model
Ballestar, María Teresa; Grau-Carles, Pilar; Sainz, Jorge - In: Journal of business research : JBR 88 (2018), pp. 407-414
Persistent link: https://www.econbiz.de/10011869853
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Effects of online commercial friendships on customer revenge following a service failure
Fu, Xiaorong; Pang, Jing; Gursoy, Dogan - In: Journal of business research : JBR 153 (2022), pp. 102-114
Persistent link: https://www.econbiz.de/10013533975
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Does strategic management of digital technologies influence electronic word-of-mouth (eWOM) and customer loyalty? : empirical insights from B2B platform economy
Belhadi, Amine; Kamble, Sachin S.; Benkhati, Imane; … - In: Journal of business research : JBR 156 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10013534277
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Integrating digital platform dynamics into customer orientation research : a systematic review and research agenda
Castell, Carolin; Kiefer, Jasmin; Schubach, Sebastian; … - In: Journal of business research : JBR 163 (2023), pp. 1-18
Persistent link: https://www.econbiz.de/10014303730
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Reappraising the roles of review valence and conflict in online relationships
Liu, Ran; Ford, John B.; Zhang, Weiyong; Bonnici, Joseph - In: Journal of business research : JBR 167 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
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Positive or negative spillover? : the influence of online channel satisfaction on offline channel adoption
Teng, Hongxin; Xia, Qinying; Shou, Jiayi; Zhao, Jing - In: Journal of business research : JBR 154 (2023), pp. 1-9
Persistent link: https://www.econbiz.de/10013468724
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Service innovation in e-commerce last mile delivery : mapping the e-customer journey
Vakulenko, Yulia; Shams, Poja; Hellström, Daniel; … - In: Journal of business research : JBR 101 (2019), pp. 461-468
Persistent link: https://www.econbiz.de/10012103423
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Web Site spill over to email campaigns : the role of privacy, trust and shoppers' attitudes
Cases, Anne-Sophie; Fournier, Christophe; Dubois, … - In: Journal of business research : JBR 63 (2010) 9/10, pp. 993-999
Persistent link: https://www.econbiz.de/10008652107