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Exploring globalization and marketing performance at the 2012 Global Marketing Conference at Seoul
Choi, Yung Kyun; Schellhase, Ralf - In: Journal of business research : JBR 67 (2014) 10, pp. 2053-2055
Persistent link: https://www.econbiz.de/10010400159
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Entrepreneurial marketing decision-making in rapidly internationalising and de-internationalising start-up firms
Crick, James M.; Crick, Dave; Chaudhry, Shiv - In: Journal of business research : JBR 113 (2020), pp. 158-167
Persistent link: https://www.econbiz.de/10012230456
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How can emerging-market SMEs domestically benefit from their performance in developed countries? : empirical evidence from China
Wei, Li; Liu, Zhi; Xia, Senmao; Yan, Ji; Xiong, Yu; … - In: Journal of business research : JBR 142 (2022), pp. 200-210
Persistent link: https://www.econbiz.de/10013168126
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Perceived corruption, business process digitization, and SMEs' degree of internationalization in sub-Saharan Africa
Adomako, Samuel; Amankwah-Amoah, Joseph; Tarba, Shlomo … - In: Journal of business research : JBR 123 (2021), pp. 196-207
Persistent link: https://www.econbiz.de/10012430489
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Subnational social trust and the internationalization of emerging market firms
Chen, Xuchang; Wu, Changqi - In: Journal of business research : JBR 158 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10014280531
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Firm size and Chinese firms' internationalization speed in advanced and developing countries : the moderating effects of marketization and inward FDI
Xie, Qunyong - In: Journal of business research : JBR 159 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014288134
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Editorial: Marketing communications and consumer behavior : introduction to the special issue from 2007 La Londe conference
Askegaard, Søren; Merunka, Dwight R.; Sirgy, M. Joseph - In: Journal of business research : JBR 61 (2008) 10, pp. 1027-1029
Persistent link: https://www.econbiz.de/10003766337
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Market responsiveness, top management risk taking, and the role of strategic learning as determinants of market pioneering
Garrett, Robert P.; Covin, Jeffrey G.; Slevin, Dennis P. - In: Journal of business research : JBR 62 (2009) 8, pp. 782-788
Persistent link: https://www.econbiz.de/10003861045
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Marketing accountability : linking marketing actions to financial results
Stewart, David W. - In: Journal of business research : JBR 62 (2009) 6, pp. 636-643
Persistent link: https://www.econbiz.de/10003854677
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Market orientation, competitive advantage, and performance : a demand-based perspective
Zhou, Kevin Zheng; Brown, James R.; Dev, Chekitan S. - In: Journal of business research : JBR 62 (2009) 11, pp. 1063-1070
Persistent link: https://www.econbiz.de/10003896914