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Ad eroticism from a psychological distance perspective : investigating its effects in light of consumers' sex, ethical judgments, and moral attentiveness
Theodorakis, Ioannis G.; Painesis, Grigorios - In: Journal of business research : JBR 142 (2022), pp. 524-539
Persistent link: https://www.econbiz.de/10013168413
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An attitude-behavioral model to understand people's behavior towards tourism during COVID-19 pandemic
Shareef, Mahmud Akhter; Akram, Muhammad Shakaib; Malik, … - In: Journal of business research : JBR 161 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014288173
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The role of conflict, culture, and myth in creating attitudinal commitment
Bodkin, Charles D.; Amato, Christie; Peters, Cara - In: Journal of business research : JBR 62 (2009) 10, pp. 1013-1019
Persistent link: https://www.econbiz.de/10003888177
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How psychological distance shapes hedonic consumption : the moderating role of the need to justify
Didi Alaoui, Mohamed; Valette-Florence, Pierre; Cova, … - In: Journal of business research : JBR 146 (2022), pp. 57-69
Persistent link: https://www.econbiz.de/10013271375
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Evolutionary psychological consumer research : bold, bright, but better with behavior
Otterbring, Tobias; Sundie, Jill; Li, Yexin Jessica; … - In: Journal of business research : JBR 120 (2020), pp. 473-484
Persistent link: https://www.econbiz.de/10012417155
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The marketing of evolutionary psychology
Saad, Gad - In: Journal of business research : JBR 120 (2020), pp. 485-491
Persistent link: https://www.econbiz.de/10012417156
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Psychological ownership and disownership in reward-based crowdfunding
Nesij Huvaj, M.; Darmody, Aron; Smith, Robert S. - In: Journal of business research : JBR 158 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014280505
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On the hierarchical nature of means-end relationships in laddering data
Rekom, Johan van; Wierenga, Berend - In: Journal of business research : JBR 60 (2007) 4, pp. 401-410
Persistent link: https://www.econbiz.de/10003451450
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How negative celebrity publicity influences consumer attitudes : the mediating role of moral reputation
Zhou, Lianxi; Whitla, Paul - In: Journal of business research : JBR 66 (2013) 8, pp. 1013-1020
Persistent link: https://www.econbiz.de/10009755375
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Unique but integrated : the role of individuation and assimilation processes in teen opinion leadership
Gentina, Elodie; Butori, Raphaëlle; Heath, Timothy B. - In: Journal of business research : JBR 67 (2014) 2, pp. 83-91
Persistent link: https://www.econbiz.de/10010237672