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Unpacking the relationship between employee brand ambassadorship and employee social media usage through employee wellbeing in workplace : a theoretical contribution
Sakka, Georgia; Ahammad, Mohammad F. - In: Journal of business research : JBR 119 (2020), pp. 354-363
Persistent link: https://www.econbiz.de/10012416994
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Reactions towards diversity recruitment and the moderating influence of the recruiting firms' country-of-origin
Baum, Matthias; Sterzing, Anke; Alaca, Neslim - In: Journal of business research : JBR 69 (2016) 10, pp. 4140-4149
Persistent link: https://www.econbiz.de/10011553940
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Employee perceptions of employers' creativity and innovation : implications for employer attractiveness and branding in tourism and hospitality
Styvén, Maria; Näppä, Anna; Mariani, Marcello M.; … - In: Journal of business research : JBR 141 (2022), pp. 290-298
Persistent link: https://www.econbiz.de/10013167974
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Employer brand equity effects on employees well-being and loyalty
Benraïss-Noailles, Laïla; Viot, Catherine - In: Journal of business research : JBR 126 (2021), pp. 605-613
Persistent link: https://www.econbiz.de/10012494326
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When and how frontline service employee authenticity influences purchase intentions
Matthews, Lynn; Eilert, Meike; Carlson, Les; Gentry, Jim - In: Journal of business research : JBR 114 (2020), pp. 111-123
Persistent link: https://www.econbiz.de/10012257471
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The impact of brand portfolios on organizational attractiveness
Brunner, Christian Boris; Baum, Matthias - In: Journal of business research : JBR 106 (2020), pp. 182-195
Persistent link: https://www.econbiz.de/10012158348
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Brand orientation, employer branding and internal branding : do they effect on recruitment during the COVID-19 pandemic?
Kucherov, Dmitry G.; Tsybova, Victoria S.; Lisovskaia, … - In: Journal of business research : JBR 151 (2022), pp. 126-137
Persistent link: https://www.econbiz.de/10013459158
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Sidedness, commercial intent and expertise in blog advertising
Uribe, Rodrigo; Buzeta, Cristian; Velásquez, Milenka - In: Journal of business research : JBR 69 (2016) 10, pp. 4403-4410
Persistent link: https://www.econbiz.de/10011554668
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Social factors' influences on corporate wiki acceptance and use
Iglesias-Pradas, Santiago; Hernández-García, Ángel; … - In: Journal of business research : JBR 68 (2015) 7, pp. 1481-1487
Persistent link: https://www.econbiz.de/10011297913
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Does enterprise social media use promote employee creativity and well-being?
Luqman, Adeel; Talwar, Shalini; Masood, Ayesha; Dhir, … - In: Journal of business research : JBR 131 (2021), pp. 40-54
Persistent link: https://www.econbiz.de/10012544935