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Facilitating dynamic marketing capabilities development for domestic and foreign firms in an emerging economy
Xu, Hangjun; Guo, Huiling; Zhang, Jing; Dang, Anh - In: Journal of business research : JBR 86 (2018), pp. 141-152
Persistent link: https://www.econbiz.de/10011855266
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Brain buzz for Facebook? : neural indicators of SNS content engagement
Zhang, Jing; Yun, Jin Ho; Lee, Eun-Ju - In: Journal of business research : JBR 130 (2021), pp. 444-452
Persistent link: https://www.econbiz.de/10012544855
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Business ties, political ties, and innovation performance in Chinese industrial firms : the role of entrepreneurial orientation and environmental dynamism
Zhang, Jing A.; O'Kane, Conor; Chen, Guoquan - In: Journal of business research : JBR 121 (2020), pp. 254-267
Persistent link: https://www.econbiz.de/10012417344
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Don't fall into exquisite poverty : the impact of mismatch between consumers and luxury brands on happiness
Zhang, Jing; Chen, Mingliang; Xie, Zhaohan; Zhuang, Jingyi - In: Journal of business research : JBR 151 (2022), pp. 298-309
Persistent link: https://www.econbiz.de/10013459203
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"Two rivers" brain map for social media marketing : reward and information value drivers of SNS consumer engagement
Zhang, Jing; Lee, Eun-Ju - In: Journal of business research : JBR 149 (2022), pp. 494-505
Persistent link: https://www.econbiz.de/10013325635