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Artificial intelligence in business : state of the art and future research agenda
Loureiro, Sandra Maria Correia; Guerreiro, João Pedro … - In: Journal of business research : JBR 129 (2021), pp. 911-926
Persistent link: https://www.econbiz.de/10012509763
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Theorizing the dark side of business-to-business relationships in the era of AI, big data, and blockchain
Gligor, David M.; Pillai, Kishore Gopalakrishna; … - In: Journal of business research : JBR 133 (2021), pp. 79-88
Persistent link: https://www.econbiz.de/10012590283
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Machine learning for marketing on the KNIME Hub : the development of a live repository for marketing applications
Ordenes, Francisco Villarroel; Silipo, Rosaria - In: Journal of business research : JBR 137 (2021), pp. 393-410
Persistent link: https://www.econbiz.de/10012665790
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Constructing spatiotemporal poverty indices from big data
Njuguna, Christopher; McSharry, Patrick E. - In: Journal of business research : JBR 70 (2017), pp. 318-327
Persistent link: https://www.econbiz.de/10011620484
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Detecting fake reviews through topic modelling
Birim, Şule Öztürk; Kazancoglu, Ipek; Mangla, Sachin … - In: Journal of business research : JBR 149 (2022), pp. 884-900
Persistent link: https://www.econbiz.de/10013325724
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Evaluating underlying factor structures using novel machine learning algorithms : an empirical and simulation study
Xu, Zhenning; Ramirez, Edward; Liu, Pan; Frankwick, Gary L. - In: Journal of business research : JBR 173 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10014547886
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The role of recommendation sources and attribute framing in online product recommendations
Yang, Yikai; Zheng, Jiehui; Yu, Yining; Qiu, Yiling; … - In: Journal of business research : JBR 174 (2024), pp. 1-17
Persistent link: https://www.econbiz.de/10014549158
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Influencing subjective well-being for business and sustainable development using big data and predictive regression analysis
Weerakkody, Vishanth; Sivarajah, Uthayasankar; Mahroof, … - In: Journal of business research : JBR 131 (2021), pp. 520-538
Persistent link: https://www.econbiz.de/10012545083
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Data accuracy's impact on segmentation performance : benchmarking RFM analysis, logistic regression, and decision trees
Coussement, Kristof; Van den Bossche, Filip; De Bock, … - In: Journal of business research : JBR 67 (2014) 1, pp. 2751-2758
Persistent link: https://www.econbiz.de/10010235325
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Text analysis of online customer reviews for products in the FCB quadrants : procedure, outcomes, and implications
Kim, Taeyong; Hwang, Seungsoo; Kim, Minkyung - In: Journal of business research : JBR 150 (2022), pp. 676-689
Persistent link: https://www.econbiz.de/10013365829