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The complexity of decision-making processes and IoT adoption in accommodation SMEs
Pappas, Nikolaos; Caputo, Andrea; Pellegrini, … - In: Journal of business research : JBR 131 (2021), pp. 573-583
Persistent link: https://www.econbiz.de/10012545090
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Assessing IoT challenges in supply chain : a comparative study before and during- COVID-19 using interval valued neutrosophic analytical hierarchy process
Eryarsoy, Enes; Kilic, Huseyin Selcuk; Zaim, Selim; … - In: Journal of business research : JBR 147 (2022), pp. 108-123
Persistent link: https://www.econbiz.de/10013271479
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Business model innovation through the application of the Internet-of-Things : a comparative analysis
Haaker, Timber Ivar; Pham Thi Minh Ly; Nhan Nguyen Thanh; … - In: Journal of business research : JBR 126 (2021), pp. 126-136
Persistent link: https://www.econbiz.de/10012494269
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Golden rule of forecasting : be conservative
Armstrong, Jon Scott; Green, Kesten C.; Graefe, Andreas - In: Journal of business research : JBR 68 (2015) 8, pp. 1717-1731
Persistent link: https://www.econbiz.de/10011317073
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Simple versus complex forecasting : the evidence
Green, Kesten G.; Armstrong, Jon Scott - In: Journal of business research : JBR 68 (2015) 8, pp. 1678-1685
Persistent link: https://www.econbiz.de/10011317091
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Big Data consumer analytics and the transformation of marketing
Erevelles, Sunil; Fukawa, Nobuyuki; Swayne, Linda E. - In: Journal of business research : JBR 69 (2016) 2, pp. 897-904
Persistent link: https://www.econbiz.de/10011436345
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Effects of big data analytics and traditional marketing analytics on new product success : a knowledge fusion perspective
Xu, Zhenning; Frankwick, Gary L.; Ramirez, Edward - In: Journal of business research : JBR 69 (2016) 5, pp. 1562-1566
Persistent link: https://www.econbiz.de/10011450328
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How machine learning activates data network effects in business models : theory advancement through an industrial case of promoting ecological sustainability
Haftor, Darek M.; Costa Climent, Ricardo; Lundström, … - In: Journal of business research : JBR 131 (2021), pp. 196-205
Persistent link: https://www.econbiz.de/10012544955
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Examining the determinants of successful adoption of data analytics in human resource management : a framework for implications
Shet, Sateesh. V.; Poddar, Tanuj; Samuel, Fosso Wamba; … - In: Journal of business research : JBR 131 (2021), pp. 311-326
Persistent link: https://www.econbiz.de/10012544998
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A bibliometric review of a decade of research : big data in business research : setting a research agenda
Zhang, Yucheng; Zhang, Meng; Li, Jing; Liu, Guangjian; … - In: Journal of business research : JBR 131 (2021), pp. 374-390
Persistent link: https://www.econbiz.de/10012545057