Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business strategy"
~person:"Fetscherin, Marc"
~person:"Kumar, Vikas"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Markenimage - Konzeptualisieru...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand
1
Brand image
1
Brand management
1
CEO appearance
1
CEO branding
1
CEO image
1
CEO reputation
1
Company image
1
Corporate reputation
1
Executive compensation
1
Firm performance
1
Firmenimage
1
Führungskräfte
1
Managers
1
Managervergütung
1
Markenartikel
1
Markenführung
1
Markenimage
1
Public relations
1
Reputation
1
Unternehmenserfolg
1
Öffentlichkeitsarbeit
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Fetscherin, Marc
Kumar, Vikas
Blumrodt, Jens
2
Gelb, Betsy D.
2
Crystal, Malcolm
1
Gregory, James R.
1
Herskovitz, Stephen
1
Huang-Horowitz, Nell C.
1
Kitchen, Philip J.
1
Samaraweera, Monoshi
1
Van Rensburg, Deryck J.
1
more ...
less ...
Published in...
All
Journal of business strategy
Journal of retailing and consumer services
3
Journal of travel and tourism marketing
3
The journal of brand management : an international journal
3
The journal of product & brand management
3
International marketing review
2
Journal of business research : JBR
2
Marketing intelligence & planning
2
European journal of marketing
1
Handbook of contemporary marketing in China : theories and practices
1
International journal of consumer studies
1
Journal of advertising research
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of international consumer marketing
1
Journal of strategic marketing
1
Journal of vacation marketing
1
Multinational business review
1
The journal of consumer marketing
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The CEO branding mix
Fetscherin, Marc
- In:
Journal of business strategy
36
(
2015
)
6
,
pp. 22-28
Persistent link: https://www.econbiz.de/10011594972
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
