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Journal of business strategy
European Journal of Marketing
15
International Journal of Bank Marketing
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International Marketing Review
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Der Bankkaufmann : BK ; Fachmagazin für Bankpraxis und Bankmanagement
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Asia Pacific Journal of Marketing and Logistics
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Corporate Communications: An International Journal
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Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
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1
Identity strategies that make a differnece
Ackerman, Laurence D.
- In:
Journal of business strategy
9
(
1988
)
3
,
pp. 28-32
Persistent link: https://www.econbiz.de/10003464548
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2
The psychology of corporation : how identity influences business
Ackerman, Laurence D.
- In:
Journal of business strategy
5
(
1984
)
1
,
pp. 56-65
Persistent link: https://www.econbiz.de/10003464549
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3
Planning a face-lift : implementing a corporate
image
program
Gray, Edmund R.
;
Smeltzer, Larry R.
- In:
Journal of business strategy
8
(
1987
)
1
,
pp. 4-10
Persistent link: https://www.econbiz.de/10003562520
Saved in:
4
Green marketing : a strategic balancing act for creating value
Dean, Thomas J.
;
Pacheco, Desiree F.
- In:
Journal of business strategy
35
(
2014
)
5
,
pp. 14-22
Persistent link: https://www.econbiz.de/10010469369
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