We propose and test a choice model based on the notion that the category an alternative is perceived to fall into determines the attribute importance weights used to evaluate that alternative. For example, space is more important than fuel economy for an SUV, but the opposite is true for a...

We propose and describe a comprehensive theoretical framework that integrates choice models and structural equation models. Referred to as "structural choice modelling" the framework easily combines data from separate but related choice experiments. We describe the mathematical properties of the...

We show how to combine statistically efficient ways to design discrete choice experiments based on random utility theory with new ways of collecting additional information that can be used to expand the amount of available choice information for modeling the choices of individual decision...

We briefly review and discuss traditional conjoint analysis (CA) and discrete choice experiments (DCEs), widely used stated preference elicitation methods in several disciplines. We pay particular attention to the origins and basis of CA, and show that it is generally inconsistent with economic...

Disagreement among researchers regarding types of optimal choice experiments is often best seen as resulting from differences in the set of assumptions researchers are willing to make about the underlying data generating process. Much of the current debate may have confused, rather than...

Vacation travel in the USA, which constitutes about 25% of all long-distance travel, has been increasing consistently over the past two decades and warrants careful attention in the context of regional and statewide transportation air quality planning and policy analysis, as well as tourism...

There is an extensive and growing literature on the design and use of stated choice experiments. Such experiments are generally regarded as the preferred framework within which to collect data to reveal the preferences of individuals in a particular application context. Analysts have developed...

In recent years there has been a re-focus on the valuation of a statistical life from the ex post or human capital method to an ex ante willingness to pay (WTP) approach. This is in part a recognition that we need to focus on establishing the amount, ex ante, that individuals are willing to pay...

Within a freight transport context, the origin-destination distance and the weight of the shipment play an important role in the decision of the most preferred transport service and in the way logistics managers evaluate the transport service's attributes. In particular, the attributes commonly...

The development of more realistic choice experiments has taken on board a number of suggestions in the broader hypothetical bias literature. One issue, in particular, is the increasing interest in finding ways to bridge the gap between the stated choice response and real choosing, as a way of...