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Bits, Briefs and Applications - Consumers' Interpretations of the Semantic Phrases Found in Reference Price Advertisements
Compeau, Larry D.; Lindsey-Mullikin, Joan; Grewal, Dhruv; … - In: Journal of consumer affairs : official publication of … 38 (2004) 1, pp. 178-187
Persistent link: https://www.econbiz.de/10006164869
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Seeking a Single Policy for Contractual Fairness to Consumers: A Comparison of U.S. and E.U. Efforts
Petty, Ross D.; Hamilton, Jennifer - In: Journal of consumer affairs : official publication of … 38 (2004) 1, pp. 146-166
Persistent link: https://www.econbiz.de/10006164871
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Pet Peeves: Trademark Law and the Consumer Enjoyment of Brand Pet Parodies
PETTY, ROSS D. - In: Journal of consumer affairs : official publication of … 42 (2008) 3, pp. 461-471
Persistent link: https://www.econbiz.de/10008718811