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Knowing your customer better : the strength of a self-regulatory value approach
Förster, Jens - In: Journal of consumer psychology : JCP : the official … 19 (2009) 2, pp. 124-128
Persistent link: https://www.econbiz.de/10003860431
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Engaging the customer : the opposing forces of regulatory nonfit versus fit
Lee, Angela Y. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 2, pp. 134-136
Persistent link: https://www.econbiz.de/10003860475
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Consumer decision making and aging : current knowledge and future directions
Yoon, Carolyn; Cole, Catherine A.; Lee, Michelle P. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 1, pp. 2-16
Persistent link: https://www.econbiz.de/10003825280
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The effect of computer-mediated communication on conformity vs. nonconformity : an impression management perspective
Schlosser, Ann E. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 374-388
Persistent link: https://www.econbiz.de/10003883918
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Word-of-mouth transmission in settings with multiple opinions : the impact of other opinions on WOM likelihood and valence
Ryu, Gangseog; Han, Jin K. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 403-415
Persistent link: https://www.econbiz.de/10003883931
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Perceiving images and telling tales : a visual and verbal analysis of the meaning of the Internet
Joy, Annamma; Venkatesh, Alladi; Deschenes, Jonathan - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 556-566
Persistent link: https://www.econbiz.de/10003884472
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The effect of deal exclusivity on consumer response to targeted price promotions : a social identification perspective
Barone, Michael J.; Roy, Tirthankar - In: Journal of consumer psychology : JCP : the official … 20 (2010) 1, pp. 78-89
Persistent link: https://www.econbiz.de/10003958612
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Might an overweight waitress make you eat more? : how the body type of others is sufficient to alter our food consumption
McFerran, Brent; Dahl, Darren W.; Fitzsimons, Gavan J.; … - In: Journal of consumer psychology : JCP : the official … 20 (2010) 2, pp. 146-151
Persistent link: https://www.econbiz.de/10003981566
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When consensus counts : exploring the impact of consensus claims in advertising
Freling, Traci H.; Dacin, Peter A. - In: Journal of consumer psychology : JCP : the official … 20 (2010) 2, pp. 163-175
Persistent link: https://www.econbiz.de/10003981570
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Interpersonal influences on adolescent materialism : a new look at the role of parents and peers
Chaplin, Lan Nguyen; John, Deborah Roedder - In: Journal of consumer psychology : JCP : the official … 20 (2010) 2, pp. 176-184
Persistent link: https://www.econbiz.de/10003981573