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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
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Between a rock and a hard place : the failure of the attraction effect among unattractive alternatives
Malkoc, Selin A.
;
Hedgcock, William
;
Hoeffler, Steve
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
3
,
pp. 317-329
Persistent link: https://www.econbiz.de/10009779768
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