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The use of structural equation models in Consumer Psychology : a methodological dialogue on its contributions, cautions, and concerns
Priester, Joseph R. - In: Journal of consumer psychology : JCP : the official … 20 (2010) 2, pp. 205-207
Persistent link: https://www.econbiz.de/10003981580
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Social contract theory and the ethics of deception in consumer research
Smith, N. Craig; Kimmel, Allan J.; Klein, Jill Gabrielle - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 486-496
Persistent link: https://www.econbiz.de/10003884451
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Malleable conjoint partworths : how the breadth of response scales alters price sensitivity
Chakravarti, Amitav; Grenville, Andrew; Morwitz, Vicki G.; … - In: Journal of consumer psychology : JCP : the official … 23 (2013) 4, pp. 515-525
Persistent link: https://www.econbiz.de/10010210157
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Everything you always wanted to know about SEM (structural equations modeling) but were afraid to ask
Iacobucci, Dawn - In: Journal of consumer psychology : JCP : the official … 19 (2009) 4, pp. 673-680
Persistent link: https://www.econbiz.de/10003936194
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Structural equations modeling : fit indices, sample size, and advanced topics
Iacobucci, Dawn - In: Journal of consumer psychology : JCP : the official … 20 (2010) 1, pp. 90-98
Persistent link: https://www.econbiz.de/10003958615
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Structural equation models are modelling tools with many ambiguities : comments acknowledging the need for caution and humility in their use
Bagozzi, Richard P. - In: Journal of consumer psychology : JCP : the official … 20 (2010) 2, pp. 208-214
Persistent link: https://www.econbiz.de/10003981583
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Consumer response to brand extensions: construal level as a moderator of the importance of perceived fit
Kim, Hakkyun; John, Deborah Roedder - In: Journal of consumer psychology : JCP : the official … 18 (2008) 2, pp. 116-126
Persistent link: https://www.econbiz.de/10003717543
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The publicly self-consciousness consumer: prepared to be embarrassed
Lau-Gesk, Loraine; Drolet, Aimee - In: Journal of consumer psychology : JCP : the official … 18 (2008) 2, pp. 127-136
Persistent link: https://www.econbiz.de/10003717546
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Will I like a "medium" pillow? : another look at constructed and inherent preferences
Simonson, Itamar - In: Journal of consumer psychology : JCP : the official … 18 (2008) 3, pp. 155-169
Persistent link: https://www.econbiz.de/10003770710
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Preference construction and preference stability : putting the pillow to rest
Bettman, James R.; Luce, Mary Frances; Payne, John W. - In: Journal of consumer psychology : JCP : the official … 18 (2008) 3, pp. 170-174
Persistent link: https://www.econbiz.de/10003770713