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Knowledge creation in consumer research: Multiple routes, multiple criteria
Lynch, John G.; Alba, Joseph W.; Krishna, Aradhna; … - In: Journal of consumer psychology : the official journal … 22 (2012) 4, pp. 473-486
Persistent link: https://www.econbiz.de/10010021670
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Does time fly when you're counting down? The effect of counting direction on subjective time judgment
Shalev, Edith; Morwitz, Vicki G. - In: Journal of consumer psychology : the official journal … 23 (2013) 2, pp. 220-227
Persistent link: https://www.econbiz.de/10010094818
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Malleable conjoint partworths: How the breadth of response scales alters price sensitivity
Chakravarti, Amitav; Grenville, Andrew; Morwitz, Vicki G.; … - In: Journal of consumer psychology : the official journal … 23 (2013) 4, pp. 515-525
Persistent link: https://www.econbiz.de/10010181350