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Cultivating admiration in brands: Warmth, competence, and landing in the “golden quadrant”
Aaker, Jennifer L.; Garbinsky, Emily N.; Vohs, Kathleen D. - In: Journal of consumer psychology : the official journal … 22 (2012) 2, pp. 191-195
Persistent link: https://www.econbiz.de/10009972548
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Reducing self-control depletion effects through enhanced sensitivity to implementation: Evidence from fMRI and behavioral studies
Hedgcock, William M.; Vohs, Kathleen D.; Rao, Akshay R. - In: Journal of consumer psychology : the official journal … 22 (2012) 4, pp. 486-496
Persistent link: https://www.econbiz.de/10010021671
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Food, sex and the hunger for distinction
Berger, Jonah; Shiv, Baba - In: Journal of consumer psychology : the official journal … 21 (2011) 4, pp. 464-473
Persistent link: https://www.econbiz.de/10009332954
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Unconscious creativity: When can unconscious thought outperform conscious thought?
Yang, Haiyang; Chattopadhyay, Amitava; Zhang, Kuangjie; … - In: Journal of consumer psychology : the official journal … 22 (2012) 4, pp. 573-582
Persistent link: https://www.econbiz.de/10010021679