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~isPartOf:"Journal of consumer psychology : the official journal of the Society for Consumer Psychology"
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Journal of consumer psychology : the official journal of the Society for Consumer Psychology
Journal of marketing research : JMR
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
7
Journal of Consumer Research
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
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Journal of business-to-business marketing
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MSI reports : working paper series
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Vanderbilt Owen Graduate School of Management Research Paper
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AMS review : official publication of the Academy of Marketing Science
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Brand management ; Vol. 1
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Cracking the code : leveraging consumer psychology to drive profitability
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International journal of innovation management
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Marketing Science Institute Working Paper
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Organizational Behavior and Human Decision Processes
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The evolution of brands : from signals of quality to storehouses of trust
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The journal of product innovation management : an internat. publication of the Product Development & Management Association
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Between a rock and a hard place: The failure of the attraction effect among unattractive alternatives
Malkoc, Selin A.
;
Hedgcock, William
;
Hoeffler, Steve
- In:
Journal of consumer psychology : the official journal …
23
(
2013
)
3
,
pp. 317-329
Persistent link: https://www.econbiz.de/10010134499
Saved in:
2
Preference exploration and learning: the role of intensiveness and extensiveness of experience
Hoeffler, Steve
;
Ariely, Dan
;
West, Pat
;
Duclos, Rod
- In:
Journal of consumer psychology : the official journal …
23
(
2013
)
3
,
pp. 330-340
Persistent link: https://www.econbiz.de/10010134500
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