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When boastful word of mouth helps versus hurts social perceptions and persuasion
Packard, Grant; Gershoff, Andrew D.; Wooten, David B. - In: Journal of consumer research : JCR ; an … 43 (2016) 1, pp. 26-43
Persistent link: https://www.econbiz.de/10011521906
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Beyond skepticism : can accessing persuasion knowledge bolster credibility?
Isaac, Mathew S.; Grayson, Kent - In: Journal of consumer research : JCR ; an … 43 (2017) 6, pp. 895-912
Persistent link: https://www.econbiz.de/10011770795
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The safety of objects: materialism, existential insecurity, and brand connection
Rindfleisch, Aric; Burroughs, James E.; Wong, Nancy - In: Journal of consumer research : JCR ; an … 36 (2009/10) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10003860903
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Future preference uncertainty and diversification : the role of temporal stochastic inflation
Salisbury, Linda Court; Feinberg, Fred M. - In: Journal of consumer research : JCR ; an … 35 (2008/09) 2, pp. 349-359
Persistent link: https://www.econbiz.de/10003749141
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Buyer uncertainty and information search
Urbany, Joel E. - In: Journal of consumer research : JCR ; an … 16 (1989) 2, pp. 208-215
Persistent link: https://www.econbiz.de/10001099794
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Tracing the impact of item-by-item information accessing on uncertainty reduction
Jacoby, Jacob (contributor) - In: Journal of consumer research : JCR ; an … 21 (1994) 2, pp. 291-303
Persistent link: https://www.econbiz.de/10001171169
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The availability heuristic and perceived risk
Folkes, Valerie S. - In: Journal of consumer research : JCR ; an … 15 (1988) 1, pp. 13-23
Persistent link: https://www.econbiz.de/10001063716
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Uncertainty increases the reliance on affect in decisions
Faraji-Rad, Ali; Pham, Michel T. - In: Journal of consumer research : JCR ; an … 44 (2017) 1, pp. 1-21
Persistent link: https://www.econbiz.de/10011763701
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The bright side of impulse : depletion heightens self-protective behavior in the face of danger
Lisjak, Monika; Lee, Angela Y. - In: Journal of consumer research : JCR ; an … 41 (2014/15) 1, pp. 55-70
Persistent link: https://www.econbiz.de/10010381006
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The effect of an interruption on risk decisions
Kupor, Daniella M.; Liu, Wendy; Amir, On - In: Journal of consumer research : JCR ; an … 44 (2018) 6, pp. 1205-1219
Persistent link: https://www.econbiz.de/10011844171