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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
25
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Testing behavioral hypotheses using an integrated model of grocery store shopping path and purchase behavior
Hui, Sam K.
;
Bradlow, Eric T.
;
Fader, Peter
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
3
,
pp. 478-493
Persistent link: https://www.econbiz.de/10003895846
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2
Objective vs. online ratings : are low correlations unexpected and does it matter? : a commentary on de Langhe, Fernbach, and Lichtenstein
Winer, Russell S.
;
Fader, Peter
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 846-849
Persistent link: https://www.econbiz.de/10011489780
Saved in:
3
Star Wars : response to Simonson, Winer/Fader, and Kozinets
Langhe, Bart de
;
Fernbach, Philip M.
;
Lichtenstein, …
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 850-857
Persistent link: https://www.econbiz.de/10011489797
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