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Parental style and consumer socialization of children
Carlson, Les - In: Journal of consumer research : JCR ; an … 15 (1988) 1, pp. 77-94
Persistent link: https://www.econbiz.de/10001063708
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Rhetorical question, summarization frequency, and argument strength effects on recall
Munch, James M. - In: Journal of consumer research : JCR ; an … 15 (1988) 1, pp. 69-76
Persistent link: https://www.econbiz.de/10001063710
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Buyer-seller negotiations around the Pacific Rim : differences in fundamental exchange processes
Graham, John L. (contributor) - In: Journal of consumer research : JCR ; an … 15 (1988) 1, pp. 48-54
Persistent link: https://www.econbiz.de/10001063712
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Durables and wives' employment yet again
Bryant, Wilfrid K. - In: Journal of consumer research : JCR ; an … 15 (1988) 1, pp. 37-47
Persistent link: https://www.econbiz.de/10001063713
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The effects of advertisement encoding on the failure to discount information : implications for the sleeper effect
Mazursky, David - In: Journal of consumer research : JCR ; an … 15 (1988) 1, pp. 24-36
Persistent link: https://www.econbiz.de/10001063714
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The availability heuristic and perceived risk
Folkes, Valerie S. - In: Journal of consumer research : JCR ; an … 15 (1988) 1, pp. 13-23
Persistent link: https://www.econbiz.de/10001063716
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The situational importance of recall and inference in consumer decision making
Chattopadhyay, Amitava - In: Journal of consumer research : JCR ; an … 15 (1988) 1, pp. 1-12
Persistent link: https://www.econbiz.de/10001063718
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Becoming a consumer society : a longitudinal and cross-cultural content analysis of print ads from Hong Kong, the People's Republic of China, and Taiwan
Tse, David K. - In: Journal of consumer research : JCR ; an … 15 (1989) 4, pp. 457-472
Persistent link: https://www.econbiz.de/10001068344
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The effects of physiological arousal on information processing and persuasion
Sanbonmatsu, David M. - In: Journal of consumer research : JCR ; an … 15 (1988) 3, pp. 379-385
Persistent link: https://www.econbiz.de/10001068345
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The ideology of consumption : a structural-syntactical analysis of "Dallas" and "Dynasty"
Hirschman, Elizabeth Caldwell - In: Journal of consumer research : JCR ; an … 15 (1988) 3, pp. 344-359
Persistent link: https://www.econbiz.de/10001068347