//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of international business studies : JIBS ; an official journal of the Academy of International Business"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Market-based assets and capabi...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand
1
Brand management
1
Consumer behaviour
1
International marketing
1
Internationales Marketing
1
Konsumentenverhalten
1
Markenartikel
1
Markenführung
1
Marketing management
1
Marketingmanagement
1
brand sales
1
branding and brand management
1
emerging markets/countries/economies
1
hierarchical linear modeling (e.g.multilevel analysis RCM etc.)
1
marketing mix elasticity
1
marketing strategy
1
performance
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Bahadir, S. Cem
1
Bharadwaj, Sundar G.
1
Srivastava, Rajendra Krishan
1
Published in...
All
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
Journal of the Academy of Marketing Science
11
Contemporary accounting research : a journal of the Canadian Academic Accounting Association
4
Journal of marketing
4
The Asian economic review : journal of the Indian Institute of Economics
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of Business Research
3
Journal of advertising research
3
Journal of business research : JBR
3
Report / Marketing Science Institute
3
Report / Marketing Science Institute / Marketing Science Institute
3
Journal of creating value
2
Journal of strategic marketing
2
Marketing letters : a journal of research in marketing
2
Technological forecasting & social change : an international journal
2
ADMAP : for decisionmakers in advertising, marketing, media, planning & research
1
Advances in international marketing
1
Advertising in developing and emerging countries : the economic, political and social context
1
Asia Pacific community : a quarterly review
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Intelligent Systems in Accounting, Finance and Management
1
International Journal of E-Business Research (IJEBR)
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of electronic commerce : IJEC
1
International journal of production research
1
Joint ventures: the public policy issues : special issue
1
Journal of Economic Behavior & Organization
1
Journal of Indian Business Research
1
Journal of Indian business research
1
Journal of applied corporate finance : JACF
1
Journal of economic behavior & organization : JEBO
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of marketing research : JMR
1
Journal of retailing
1
Journal of service research
1
MSI reports : working paper series
1
Marketing Letters
1
Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
1
Osteuropa <Berlin> / Osteuropa-Wirtschaft
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing mix and brand sales in global markets : examining the contingent role of country-market characteristics
Bahadir, S. Cem
;
Bharadwaj, Sundar G.
;
Srivastava, …
- In:
Journal of international business studies : JIBS ; an …
46
(
2015
)
5
,
pp. 596-619
Persistent link: https://www.econbiz.de/10011304195
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->