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~isPartOf:"Journal of internet commerce"
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Internet marketing
78
Online-Marketing
78
Consumer behaviour
65
Konsumentenverhalten
65
Social Web
48
Social web
48
Internet
42
E-commerce
38
Electronic Commerce
38
Online retailing
32
Online-Handel
32
Beziehungsmarketing
19
Relationship marketing
19
Viral marketing
19
Virales Marketing
19
Website
19
Brand management
15
Markenführung
15
Confidence
14
Vertrauen
14
social media
14
Customer satisfaction
12
Kundenzufriedenheit
12
Advertising effects
11
Werbewirkung
11
Advertising
9
Innovation adoption
9
Innovationsakzeptanz
9
Marketing management
8
Marketingmanagement
8
Social network
8
Soziales Netzwerk
8
Werbung
8
Brand image
7
Markenimage
7
online shopping
7
trust
7
Dienstleistungsqualität
6
Experiment
6
Service quality
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English
114
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Torres, Ivonne M.
4
Lepkowska-White, Elzbieta
3
Zarei, Azim
3
Ahuja, Vandana
2
Aiken, K. Damon
2
Alavi, Shirin
2
Aslam, Wajeeha
2
Awan, Mahmood A.
2
Baldus, Brian J.
2
Chiagouris, Larry
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Connolly, Regina
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Farhat, Kashif
2
Gaur, Sanjaya Singh
2
Hopkins, Christopher D.
2
MacMillan, Amy
2
Mokhtar, Sany Sanuri Mohd
2
Mumuni, Alhassan G.
2
O'Reilly, Kelley
2
Pan, Yating
2
Parker, Craig M.
2
Shin, Sohyoun
2
Sipior, Janice C.
2
Ward, Burke T.
2
Zúñiga, Miguel Ángel
2
Abdullah, A. B. M.
1
Abuhamdieh, Ayman
1
Acer, Adam S.
1
Adhikari, Kishalay
1
Adjasi, Charles Komla Delali
1
Akar, Erkan
1
Al-Khalaf, Eiman
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Al-Shaikh, Mustafa
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Alam, Ansari Sarwar
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Alarcón-del-Amo, María-del-Carmen
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Amaya Rivas, Adriana A.
1
Anisi, David
1
Anubha
1
Balaji, M. S.
1
Basu, Rituparna
1
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1
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Published in...
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Journal of internet commerce
SpringerLink / Bücher
1,154
Journal of business research : JBR
532
NBER working paper series
393
Working paper / National Bureau of Economic Research, Inc.
393
Europäische Hochschulschriften / 5
372
Springer eBook Collection
329
Online Information Review
312
Discussion paper series / IZA
301
NBER Working Paper
299
Technological forecasting & social change : an international journal
263
Discussion paper / Centre for Economic Policy Research
252
Ifo Schnelldienst
245
Journal of retailing and consumer services
238
Telecommunications policy : the international journal of digital economy, data sciences and new media
238
International journal of internet marketing and advertising : IJIMA
221
Gabler Edition Wissenschaft
208
Industrial marketing management : the international journal for industrial and high-tech firms
192
CESifo working papers
184
Management science : journal of the Institute for Operations Research and the Management Sciences
183
Springer eBook Collection / Business and Economics
183
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
182
ifo Schnelldienst
172
Research
167
IZA Discussion Paper
165
Working paper
160
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
159
IZA Discussion Papers
153
Information systems research : ISR
153
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
143
Lehrbuch
139
Journal of advertising research
138
Tourism management : research, policies, practice
126
Aslib Proceedings
125
Journal of marketing communications
124
International journal of advertising : the review of marketing communications
120
Discussion papers / CEPR
118
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
118
International journal of hospitality management
117
Research policy : policy, management and economic studies of science, technology and innovation
117
Journal of management information systems : JMIS
116
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Source
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ECONIS (ZBW)
114
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114
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1
Online customer engagement through blogs in India
Verma, Sanjeev
- In:
Journal of internet commerce
13
(
2014
)
1/4
,
pp. 282-301
Persistent link: https://www.econbiz.de/10010474776
Saved in:
2
Blogs : emerging knowledge management tools for entrepreneurs to enhance marketing efforts
Singh, Robert P.
;
Singh, Lisa O.
- In:
Journal of internet commerce
7
(
2008
)
4
,
pp. 470-484
Persistent link: https://www.econbiz.de/10003800834
Saved in:
3
Social network advertising : the moderating role of processing fluency, need for cognition, expertise, and gender
Pan, Yating
;
Torres, Ivonne M.
;
Zúñiga, Miguel Ángel
; …
- In:
Journal of internet commerce
19
(
2020
)
3
,
pp. 298-323
Persistent link: https://www.econbiz.de/10012258250
Saved in:
4
Brandjacking big pharma on the web
Wunder, Gene C.
- In:
Journal of internet commerce
8
(
2009
)
1/2
,
pp. 58-69
Persistent link: https://www.econbiz.de/10003926392
Saved in:
5
Attitude toward SMS advertising : a survey with reference to Indian consumers
Haq, Zia Ul
- In:
Journal of internet commerce
11
(
2012
)
1/4
,
pp. 271-290
Persistent link: https://www.econbiz.de/10009703933
Saved in:
6
Online social notworks and insights into marketing communications
Acer, Adam S.
;
Polonsky, Maxim
- In:
Journal of internet commerce
6
(
2007
)
4
,
pp. 55-72
Persistent link: https://www.econbiz.de/10003758740
Saved in:
7
Trajectory and research opportunities on consumer brand engagement in social networking sites
Nery, Maria Martins Rebouças
;
Sincorá, Larissa Alves
; …
- In:
Journal of internet commerce
20
(
2021
)
4
,
pp. 479-507
Persistent link: https://www.econbiz.de/10012801975
Saved in:
8
Perceptions and attitude toward advertising on social networks and search engines : a comparative analysis
Falcão, João
;
Isaías, Pedro
- In:
Journal of internet commerce
19
(
2020
)
4
,
pp. 404-436
Persistent link: https://www.econbiz.de/10012312283
Saved in:
9
The future scope of Netnography and Social Network Analysis in the field of marketing
Sharma, Radhika
;
Ahuja, Vandana
;
Alavi, Shirin
- In:
Journal of internet commerce
17
(
2018
)
1
,
pp. 26-45
Persistent link: https://www.econbiz.de/10011987405
Saved in:
10
Differentiating the effects of
Internet
usage and wireless usage on business-to-business and business-to-consumer e-commerce
Deng, Xuefei Nancy
;
Zhang, Jian
- In:
Journal of internet commerce
13
(
2014
)
1/4
,
pp. 138-157
Persistent link: https://www.econbiz.de/10010474792
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