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~isPartOf:"Journal of management history : JMH"
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Journal of management history : JMH
Journal of Product & Brand Management
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Arbeitsbericht / Institut für Wirtschaftsinformatik der Universität Bern
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European journal of marketing : EJM
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Consumer-brand relationships : theory and practice
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The importance of historical Tang dynasty for place branding the contemporary city Xi'an
Rothschild, Norman Harry
;
Alon, Ilan
;
Fetscherin, Marc
- In:
Journal of management history : JMH
18
(
2012
)
1
,
pp. 96-104
Persistent link: https://www.econbiz.de/10009487782
Saved in:
2
The importance of historical Tang dynasty for place branding the contemporary city Xi'an
Rothschild, Norman Harry
;
Alon, Ilan
;
Fetscherin, Marc
- In:
Journal of management history : JMH
18
(
2012
)
1
,
pp. 96-105
Persistent link: https://www.econbiz.de/10009816354
Saved in:
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