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The influence of disorganized shelf displays and limited product quantity on consumer purchase
Castro, Iana A.; Morales, Andrea C.; Nowlis, Stephen M. - In: Journal of marketing 77 (2013) 4, pp. 118-133
Persistent link: https://www.econbiz.de/10009782060
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The perils of category management : the effect of product assortment on multicategory purchase incidence
Hong, Sungtak; Misra, Kanishka; Vilcassim, Naufel - In: Journal of marketing 80 (2016) 5, pp. 34-52
Persistent link: https://www.econbiz.de/10011591173
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The clash of the titans : on retailer and manufacturer vulnerability in conflict delistings
Van der Maelen, Sara; Breugelmans, Els; Cleeren, Kathleen - In: Journal of marketing 81 (2017) 1, pp. 118-135
Persistent link: https://www.econbiz.de/10011636868