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Determinants of pay levels and structures in sales organizations
Rouziès, Dominique; Coughlan, Anne T.; Anderson, Erin; … - In: Journal of marketing 73 (2009) 6, pp. 92-104
Persistent link: https://www.econbiz.de/10003901119
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Contract specificity and its performance implications
Mooi, Erik A.; Ghosh, Mrinal K. - In: Journal of marketing 74 (2010) 2, pp. 105-120
Persistent link: https://www.econbiz.de/10003995126
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Energizing the reseller's sales force : the power of brand identification
Hughes, Douglas E.; Ahearne, Michael - In: Journal of marketing 74 (2010) 4, pp. 81-96
Persistent link: https://www.econbiz.de/10008826529
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Governance mechanisms in business-to-business electronic markets
Grewal, Rajdeep; Chakravarty, Anindita; Saini, Amit - In: Journal of marketing 74 (2010) 4, pp. 45-62
Persistent link: https://www.econbiz.de/10008826531
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Balancing risk and return in a customer portfolio
Tarasi, Crina O.; Bolton, Ruth N.; Hutt, Michael D.; … - In: Journal of marketing 75 (2011) 3, pp. 1-17
Persistent link: https://www.econbiz.de/10009159910
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A comment on "Balancing risk and return in a customer portfolio"
Selnes, Fred - In: Journal of marketing 75 (2011) 3, pp. 18-20
Persistent link: https://www.econbiz.de/10009261627
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"Balancing risk and return in a customer portfolio" : a reply
Tarasi, Crina O.; Bolton, Ruth N.; Hutt, Michael D.; … - In: Journal of marketing 75 (2011) 3, pp. 23-26
Persistent link: https://www.econbiz.de/10009266646
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"Balancing risk and return in a customer portfolio" : a comment
Billett, Matthew T. - In: Journal of marketing 75 (2011) 3, pp. 21-23
Persistent link: https://www.econbiz.de/10009266654
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Commentaries and rejoinder to "Balancing risk and return in a customer portfolio"
In: Journal of marketing 75 (2011) 3, pp. 18-26
Persistent link: https://www.econbiz.de/10009266936
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Defining, measuring, and managing business reference value
Kumar, V.; Petersen, J. Andrew; Leone, Robert P. - In: Journal of marketing 77 (2013) 1, pp. 68-86
Persistent link: https://www.econbiz.de/10009725654