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Auctioning keywords in online search
Chen, Jianqing
;
Liu, De
;
Whinston, Andrew B.
- In:
Journal of marketing
73
(
2009
)
4
,
pp. 125-141
Persistent link: https://www.econbiz.de/10003860872
Saved in:
2
Optimal desing of consumer contest
Liu, De
;
Geng, Xianjun
;
Whinston, Andrew B.
- In:
Journal of marketing
71
(
2007
)
4
,
pp. 140-155
Persistent link: https://www.econbiz.de/10003565700
Saved in:
3
Profiting from partial allowance of ticket resale
Geng, Xianjun
;
Wu, Ruhai
;
Whinston, Andrew B.
- In:
Journal of marketing
71
(
2007
)
2
,
pp. 184-195
Persistent link: https://www.econbiz.de/10003557088
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