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Journal of marketing
Asia Pacific journal of marketing and logistics
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Journal of business ethics : JOBE
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of Islamic marketing : JIMA
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Qualitative market research : an international journal
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
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Dealing with institutional distances in international marketing channels : governance strategies that engender legitimacy and efficiency
Yang, Zhilin
;
Su, Chenting
;
Fam, Kim Shyan
- In:
Journal of marketing
76
(
2012
)
3
,
pp. 41-55
Persistent link: https://www.econbiz.de/10009778041
Saved in:
2
Dealing with Institutional Distances in International Marketing Channels: Governance Strategies That Engender Legitimacy and Efficiency
Yang, Zhilin
;
Su, Chenting
;
Fam, Kim-Shyan
- In:
Journal of marketing
76
(
2012
)
3
,
pp. 41-56
Persistent link: https://www.econbiz.de/10009972105
Saved in:
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