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~isPartOf:"Journal of marketing analytics : JMA"
~source:"econis"
~subject:"Clusteranalyse"
~subject:"Visualisierung"
~type_genre:"Aufsatz in Zeitschrift"
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Comm, Clare L.
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Mathaisel, Dennis F. X.
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Franken, Frederick H.
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Patil, Vivek H.
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Journal of marketing analytics : JMA
International journal of production research
13
Journal of business research : JBR
13
Management decision
10
Qualitative research in organizations and management : an international journal
10
Psychology & marketing
9
HMD : Praxis der Wirtschaftsinformatik
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Journal of retailing and consumer services
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of project management : the journal of The International Project Management Association
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Journal of knowledge management
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Qualitative market research : an international journal
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Tourism management : research, policies, practice
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of promotion management : JPM
5
Technological forecasting & social change : an international journal
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Academy of Management journal : AMJ
4
European journal of operational research : EJOR
4
International journal of contemporary hospitality management
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International journal of product development : IJPD
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International journal of retail & distribution management
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Issues in accounting education
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Journal of retailing
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Measuring business excellence : the journal of organizational performance management
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Operational research : an international journal
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
3
Computers & operations research : and their applications to problems of world concern ; an international journal
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Corporate communications : an international journal
3
Electronic commerce research
3
IEEE transactions on engineering management : EM
3
International journal of accounting information systems
3
International journal of advertising : the review of marketing communications
3
International journal of hospitality management
3
International journal of intelligent enterprise
3
International journal of internet marketing and advertising : IJIMA
3
International journal of technology management : IJTM
3
Journal of behavioral decision making
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
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1
Visualization of statistically significant correlation coefficients from a correlation matrix : a call for a change in practice
Patil, Vivek H.
;
Franken, Frederick H.
- In:
Journal of marketing analytics : JMA
9
(
2021
)
4
,
pp. 286-297
Persistent link: https://www.econbiz.de/10012667106
Saved in:
2
Political marketing with data analytics
Mathaisel, Dennis F. X.
;
Comm, Clare L.
- In:
Journal of marketing analytics : JMA
9
(
2021
)
1
,
pp. 56-64
Persistent link: https://www.econbiz.de/10012487132
Saved in:
3
The contribution of analytic visualizations to the marketing of sustainable products
Mathaisel, Dennis F. X.
;
Comm, Clare L.
- In:
Journal of marketing analytics : JMA
8
(
2020
)
1
,
pp. 31-38
Persistent link: https://www.econbiz.de/10012296853
Saved in:
4
Review of a proposed methodology for bibliometric and visualization analyses for organizations : application to the collaboration economy
Ertz, Myriam
;
Leblanc-Proulx, Sébastien
- In:
Journal of marketing analytics : JMA
7
(
2019
)
2
,
pp. 84-93
Persistent link: https://www.econbiz.de/10012113468
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