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Journal of marketing channels : ... distribution systems, strategy, and management
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The influence of relational embeddedness on the formation and performance of social franchising
Zafeiropoulou, Fiori A.
;
Koufopoulos, Dimitrios N.
- In:
Journal of marketing channels : ... distribution …
20
(
2013
)
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,
pp. 73-98
Persistent link: https://www.econbiz.de/10009731444
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The Influence of Relational Embeddedness on the Formation and Performance of Social Franchising
Zafeiropoulou, Fiori A.
;
Koufopoulos, Dimitrios N.
- In:
Journal of marketing channels : ... distribution …
20
(
2013
)
1
,
pp. 73-98
Persistent link: https://www.econbiz.de/10010072998
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