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~isPartOf:"Journal of marketing education : JME"
~subject:"Learning method"
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Journal of marketing education : JME
Journal of management education : the official publication of the Organizational Behavior Teaching Society
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Teaching yes, and ... improv in sales classes : enhancing student adaptive selling skills, sales performance, and teaching evaluations
Rocco, Richard A.
;
Whalen, D. Joel
- In:
Journal of marketing education : JME
36
(
2014
)
2
,
pp. 197-208
Persistent link: https://www.econbiz.de/10010393235
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2
The matchmaking activity : an experiential learning exercise on influencer marketing for the digital marketing classroom
Kemp, April
;
McDougal, Elizabeth Randon
;
Syrdal, Holly
- In:
Journal of marketing education : JME
41
(
2019
)
2
,
pp. 141-153
Persistent link: https://www.econbiz.de/10012113902
Saved in:
3
Intercollegiate social media education ecosystem
Abney, Alexandra K.
;
Cook, Laurel A.
;
Fox, Alexa K.
; …
- In:
Journal of marketing education : JME
41
(
2019
)
3
,
pp. 254-269
Persistent link: https://www.econbiz.de/10012113981
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