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Using clickers in a large business class : examining use behavior and satisfaction
Rana, Nripendra P.; Dwivedi, Yogesh Kumar - In: Journal of marketing education : JME 38 (2016) 1, pp. 47-64
Persistent link: https://www.econbiz.de/10011460091
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Social loafing on group projects : structural antecedents and effect on student satisfaction
Aggarwal, Praveeen; O'Brien, Connie L. - In: Journal of marketing education : JME 30 (2008) 3, pp. 255-264
Persistent link: https://www.econbiz.de/10003782992
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Group-based assessment as a dynamic approach to marketing education
Bicen, Pelin; Laverie, Debra A. - In: Journal of marketing education : JME 31 (2009) 2, pp. 96-108
Persistent link: https://www.econbiz.de/10003869930
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Reducing content variance and improving student learning outcomes : the value of standardization in a multisection course
Meuter, Matthew L.; Chapman, Kenneth J.; Toy, Daniel; … - In: Journal of marketing education : JME 31 (2009) 2, pp. 109-119
Persistent link: https://www.econbiz.de/10003869931
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Viva voce (oral examination) as an assessment model : insights from marketing students
Pearce, Glenn; Lee, Geoffrey - In: Journal of marketing education : JME 31 (2009) 2, pp. 120-130
Persistent link: https://www.econbiz.de/10003869933
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Assurance of learning from principles of marketing students : a longitudinal study of a course-embedded direct assessment
LaFleur, Elizabeth K.; Babin, Laurie A.; Lopez, Tará … - In: Journal of marketing education : JME 31 (2009) 2, pp. 131-141
Persistent link: https://www.econbiz.de/10003869935
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Group projects using clients versus not using clients : do students perceive any differences?
Parsons, Amy L.; Lepkowska-White, Elzbieta - In: Journal of marketing education : JME 31 (2009) 2, pp. 154-159
Persistent link: https://www.econbiz.de/10003869937
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Response style contamination of student evaluation data
Dolnicar, Sara; Grün, Bettina - In: Journal of marketing education : JME 31 (2009) 2, pp. 160-172
Persistent link: https://www.econbiz.de/10003869939
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Student intercultural proficiency from study abroad programs
Clarke, Irvine; Flaherty, Theresa B.; Wright, Newell D.; … - In: Journal of marketing education : JME 31 (2009) 2, pp. 173-181
Persistent link: https://www.econbiz.de/10003869940
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Can Australian universities take measures to increase the lecture attendance of marketing students?
Dolnicar, Sara; Kaiser, Sebastian; Matus, Katrina; … - In: Journal of marketing education : JME 31 (2009) 3, pp. 203-211
Persistent link: https://www.econbiz.de/10003910592