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~isPartOf:"Journal of marketing management : JMM ; journal of the Academy of Marketing"
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Journal of marketing management : JMM ; journal of the Academy of Marketing
Journal of marketing management : MM
22
Marketing theory
15
European Journal of Marketing
12
Journal of historical research in marketing
12
Yale School of Management Working Papers
12
European journal of marketing : EJM
11
Journal of customer behaviour
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The marketing review
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8
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8
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Working paper / National Bureau of Economic Research, Inc.
8
Business horizons
7
Harvard business review : HBR
7
Journal of financial economics
7
The journal of finance : the journal of the American Finance Association
7
Financial analysts' journal : FAJ
6
Journal of Historical Research in Marketing
6
Journal of accounting & economics
6
Journal of macromarketing : examining the interactions among markets, marketing, and society
6
Retail and Distribution Management
6
Working paper / Federal Reserve Bank of Dallas, Research Department
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Georgetown McDonough School of Business Research Paper
5
International Journal of Retail & Distribution Management
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Journal of strategic marketing
5
Research Department working paper / Federal Reserve Bank of Dallas
5
The energy journal
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4
Emerging markets review
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European business review : EBR ; the official journal of the International Management Centres, Europe
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Journal of Accounting and Economics
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Pacific-Basin finance journal
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Working paper series / New York University, Salomon Center, Leonard N. Stern School of Business
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Fee Fi Fo Fail : fairy stories for future failures
Brown, Stephen
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
9/10
,
pp. 829-840
Persistent link: https://www.econbiz.de/10014338383
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2
Michael the mighty : merry memories of marketing's major-general
Brown, Stephen
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
17/18
,
pp. 1862-1868
Persistent link: https://www.econbiz.de/10014450155
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3
Raising the dead : on brands that go bump in the night
Brown, Stephen
;
Patterson, Anthony
;
Ashman, Rachel
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
5/6
,
pp. 417-436
Persistent link: https://www.econbiz.de/10012515274
Saved in:
4
Me-search? Search me! : a new twist in the tale of introspection
Brown, Stephen
;
Patterson, Anthony
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
13/14
,
pp. 1343-1373
Persistent link: https://www.econbiz.de/10012695286
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