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Marketing/accounting synergy : a discussion of its potential and evidence in e-business planning
Phillips, Paul; Halliday, Sue Vaux - In: Journal of marketing management : MM 24 (2008) 7/8, pp. 751-770
Persistent link: https://www.econbiz.de/10003768189
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A dramaturgical analysis of the service encounter in higher education
Halliday, Sue Vaux; Davies, Barry J.; Ward, Philippa; … - In: Journal of marketing management : MM 24 (2008) 1/2, pp. 47-68
Persistent link: https://www.econbiz.de/10003677977
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Marketing/accounting synergy: a discussion of its potential and evidence in e-business planning
Phillips, Paul; Halliday, Sue Vaux - In: Journal of marketing management : MM 24 (2008) 7, pp. 751-771
Persistent link: https://www.econbiz.de/10008416636
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A dramaturgical analysis of the service encounter in higher education
Halliday, Sue Vaux; Davies, Barry; Ward, Philippa; Lim, Ming - In: Journal of marketing management : MM 24 (2008) 1, pp. 47-69
Persistent link: https://www.econbiz.de/10008416652
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A dramaturgical analysis of the service encounter in higher education
Halliday, Sue Vaux; Davies, Barry J.; Ward, Philippa; … - In: Journal of marketing management : MM 24 (2008) 1-2, pp. 47-68
Persistent link: https://www.econbiz.de/10007919323
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Marketing-accounting synergy: a discussion of its potential and evidence in e-business planning
Phillips, Paul; Halliday, Sue Vaux - In: Journal of marketing management : MM 24 (2008) 7-8, pp. 751-770
Persistent link: https://www.econbiz.de/10008111477
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Exploring the impact of packaging interactions on quality of life among older consumers
Ford, Nicholas; Trott, Paul; Simms, Chris - In: Journal of marketing management : MM 32 (2016) 3/4, pp. 275-312
Persistent link: https://www.econbiz.de/10011545626