//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing management : MM"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Társas környezet és sportfogya...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing
68
Marketing management
21
Marketingmanagement
21
Marketing theory
20
Marketingtheorie
20
USA
17
United States
17
Consumer behaviour
12
Konsumentenverhalten
12
marketing
12
Politics
9
Politik
9
Großbritannien
7
Market
7
Markt
7
United Kingdom
7
Advertising
6
Market research
6
Marktforschung
6
Werbung
6
Election
5
Theorie
5
Theory
5
Wahl
5
Advertising effects
4
Werbewirkung
4
advertising
4
political marketing
4
2010
3
Brand management
3
Gewalt
3
Markenführung
3
Performance measurement
3
Performance-Messung
3
Personality psychology
3
Persönlichkeitspsychologie
3
Rhetoric
3
Rhetorik
3
Sport
3
Sports
3
more ...
less ...
Online availability
All
Undetermined
26
Type of publication
All
Article
71
Book / Working Paper
7
Type of publication (narrower categories)
All
Article in journal
78
Aufsatz in Zeitschrift
78
Collection of articles of several authors
7
Sammelwerk
7
Conference proceedings
4
Konferenzschrift
4
Conference paper
2
Konferenzbeitrag
2
more ...
less ...
Language
All
English
78
Author
All
Hunt, Shelby D.
5
Brown, Stephen
3
O'Malley, Lisa
3
Patterson, Maurice
3
Varman, Rohit
3
Baines, Paul
2
Dermody, Janine
2
Doherty, Anne Marie
2
Fitchett, James
2
Hanmer-Lloyd, Stuart
2
Jaworski, Bernard J.
2
Lang, John T.
2
Lichrou, Maria
2
MacDonald, Emma K.
2
Miles, Christopher
2
Moufahim, Mona
2
Nilsson, Tomas
2
O'Gorman, Kevin
2
Roberts, John H.
2
Robson, Julie
2
Smith Maguire, Jennifer
2
Taheri, Babak
2
Varadarajan, Rajan
2
Watson, David J.
2
Ambler, Tim
1
Araujo, Luis
1
Atik, Deniz
1
Bandara, Priyantha
1
Barnes, Bradley
1
Baron, Andrew Scott
1
Batat, Wided
1
Baxter, Ian
1
Belk, Russell W.
1
Bennett, Roger
1
Berthon, Pierre
1
Blades, Fiona
1
Bouchet, Dominique
1
Brennan, Mary
1
Brennan, Ross
1
Broderick, Amanda J.
1
more ...
less ...
Institution
All
Academy of Marketing
2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Published in...
All
Journal of marketing management : MM
European Journal of Marketing
475
SpringerLink / Bücher
420
European Sport management quarterly : ESMQ
236
Journal of sport management : the official journal of the North American Society of Sport Management
232
Sport management review
220
Journal of Food Distribution Research
208
Marketing Intelligence & Planning
202
Journal of business research : JBR
194
International journal of sport management and marketing : IJSMM
144
Springer eBook Collection
141
Europäische Hochschulschriften / 5
140
Management Science
132
Journal of Agricultural and Applied Economics
130
Journal of Consumer Marketing
112
Industrial marketing management : the international journal for industrial and high-tech firms
111
International journal of sports marketing & sponsorship
100
International Food and Agribusiness Management Review
94
Springer eBook Collection / Business and Economics
90
Sport marketing quarterly : preferred journal of the Sport Marketing Association
87
European journal of marketing : EJM
86
Journal of sports economics
81
Agricultural Economics Reports
80
Amber Waves
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
International Journal of Bank Marketing
79
Lehrbuch
79
Journal of marketing education : JME
78
farmdoc daily
74
International Marketing Review
73
Journal of Business & Industrial Marketing
72
Review of Marketing and Agricultural Economics
72
Management science : journal of the Institute for Operations Research and the Management Sciences
71
Agricultural and Resource Economics Review
70
Journal of Product & Brand Management
70
Economics Papers from University Paris Dauphine
69
Gabler Edition Wissenschaft
69
Young Consumers
66
Journal of Agribusiness
65
EB Series
64
more ...
less ...
Source
All
ECONIS (ZBW)
78
Showing
1
-
10
of
78
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Cause for event: not-for-profit
marketing
through participant sports events
Taylor, Ruth
;
Shanka, Tekle
- In:
Journal of marketing management : MM
24
(
2008
)
9/10
,
pp. 945-958
Persistent link: https://www.econbiz.de/10003786749
Saved in:
2
Celebrities as human brands : an investigation of the effects of personality and time on celebrieties' appeal
Lunardo, Renaud
;
Gergaud, Olivier
;
Livat, Florine
- In:
Journal of marketing management : MM
31
(
2015
)
5/6
,
pp. 685-712
Persistent link: https://www.econbiz.de/10011325768
Saved in:
3
Bridging the gap for destination extreme sports : a model of sports tourism customer experience
Klaus, Philipp
;
Maklan, Stan
- In:
Journal of marketing management : MM
27
(
2011
)
13/14
,
pp. 1341-1365
Persistent link: https://www.econbiz.de/10009412795
Saved in:
4
Electronic sports : a new
marketing
landscape of the experience economy
Seo, Yuri
- In:
Journal of marketing management : MM
29
(
2013
)
13/14
,
pp. 1542-1560
Persistent link: https://www.econbiz.de/10010230076
Saved in:
5
"Elephants can't gallop" : performativity, knowledge and power in the market for lay-investing
Roscoe, Philip
- In:
Journal of marketing management : MM
31
(
2015
)
1/2
,
pp. 193-218
Persistent link: https://www.econbiz.de/10010511364
Saved in:
6
Myriam's "adverteasing" : on the performative power of
marketing
promises
Cochoy, Franck
- In:
Journal of marketing management : MM
31
(
2015
)
1/2
,
pp. 123-140
Persistent link: https://www.econbiz.de/10010511378
Saved in:
7
Fashion creation and diffusion : the institution of
marketing
Atik, Deniz
;
Firat, A. Fuat
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 836-860
Persistent link: https://www.econbiz.de/10009790972
Saved in:
8
Marketing
, violence and social cohesion : first steps to a conceptual approach to the understanding of the normalising role of
marketing
Bouchet, Dominique
- In:
Journal of marketing management : MM
34
(
2018
)
11/12
,
pp. 1048-1062
Persistent link: https://www.econbiz.de/10011962134
Saved in:
9
Envisioning consumers : how videography can contribute to
marketing
knowledge
Belk, Russell W.
;
Caldwell, Marylouise
;
Devinney, …
- In:
Journal of marketing management : MM
34
(
2018
)
5/6
,
pp. 432-458
Persistent link: https://www.econbiz.de/10011934543
Saved in:
10
Barriers to advancing the science and practice of
marketing
Baron, Andrew Scott
;
Zaltman, Gerald
;
Olson, Jerry C.
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 893-908
Persistent link: https://www.econbiz.de/10011753466
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->