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Price competition and endogenous valuation in search advertising
Xu, Lizhen
;
Chen, Jianqing
;
Whinston, Andrew B.
- In:
Journal of marketing research : JMR
48
(
2011
)
3
,
pp. 566-586
Persistent link: https://www.econbiz.de/10009161346
Saved in:
2
Price Competition and Endogenous Valuation in Search Advertising
Xu, Lizhen
;
Chen, Jianqing
;
Whinston, Andrew
- In:
Journal of marketing research : JMR
48
(
2011
)
3
,
pp. 566-587
Persistent link: https://www.econbiz.de/10009966642
Saved in:
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