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~isPartOf:"Journal of marketing theory and practice"
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Journal of marketing theory and practice
Journal of the Academy of Marketing Science
5
Industrial marketing management : the international journal for industrial and high-tech firms
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The effects of transacation-specific investments in marketing channels: the moderating role of relational norms
Brown, James R.
;
Crosno, Jody L.
;
Dev, Chekitan S.
- In:
Journal of marketing theory and practice
17
(
2009
)
4
,
pp. 317-333
Persistent link: https://www.econbiz.de/10003897723
Saved in:
2
A multilevel analysis of the adoption of sustainable technology
Crosno, Jody L.
;
Cui, Annie Peng
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 209-224
Persistent link: https://www.econbiz.de/10010357864
Saved in:
3
Strategic, metric, and methodological trends in marketing research and their implications for future theory and practice
Dahlstrom, Robert
;
Nygaard, Arne
;
Crosno, Jody L.
- In:
Journal of marketing theory and practice
16
(
2008
)
2
,
pp. 139-152
Persistent link: https://www.econbiz.de/10003735482
Saved in:
4
Strategic, metric, and methodological trends in marketing research and their implications for future theory and practice
Dahlstrom, Robert
;
Nygaard, Arne
;
Crosno, Jody L.
- In:
Journal of marketing theory and practice
16
(
2008
)
2
,
pp. 139-152
Persistent link: https://www.econbiz.de/10009884895
Saved in:
5
The effects of transacation-specific investments in marketing channels: the moderating role of relational norms
Brown, James R.
;
Crosno, Jody L.
;
Dev, Chekitan S.
- In:
Journal of marketing theory and practice
17
(
2009
)
4
,
pp. 317-333
Persistent link: https://www.econbiz.de/10009884933
Saved in:
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