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~isPartOf:"Journal of marketing theory and practice"
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Journal of marketing theory and practice
Journal of retailing
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64th International Scientific Conference on Economic and Social Development – Online Conference, 22 January, 2021
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The effects of transacation-specific investments in marketing channels: the moderating role of relational norms
Brown, James R.
;
Crosno, Jody L.
;
Dev, Chekitan S.
- In:
Journal of marketing theory and practice
17
(
2009
)
4
,
pp. 317-333
Persistent link: https://www.econbiz.de/10003897723
Saved in:
2
A taxonomy of monitoring in business-to-business relationships
Ishida, Chiharu
;
Brown, James R.
- In:
Journal of marketing theory and practice
21
(
2013
)
2
,
pp. 123-139
Persistent link: https://www.econbiz.de/10009777327
Saved in:
3
The effects of transacation-specific investments in marketing channels: the moderating role of relational norms
Brown, James R.
;
Crosno, Jody L.
;
Dev, Chekitan S.
- In:
Journal of marketing theory and practice
17
(
2009
)
4
,
pp. 317-333
Persistent link: https://www.econbiz.de/10009884933
Saved in:
4
A taxonomy of monitoring in business-to-business relationships
Ishida, Chiharu
;
Brown, James R.
- In:
Journal of marketing theory and practice
21
(
2013
)
2
,
pp. 123-139
Persistent link: https://www.econbiz.de/10010159948
Saved in:
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